From 2013 onwards, the communication between China and foreign countries has become more and more frequent, and .......
From 2013 onwards, the communication between China and foreign countries has become more and more frequent, and many business transactions have become more frequent. Whether it is the domestic enterprises to expand to the global business, or overseas business into China, all need a large number of translation needs. The corporate profile is the overall image of a company, summarizing the company's beginning, development, achievements and future plans through concise language. Let "WetransTech", a top 50 global language service provider with 20 years of experience, tell you how to make a company better by translating its corporate profile!
The main role of the company profile is to publicize to the outside world, in order to establish a good image for the enterprise to get the approval of customers, so as to dig deeper cooperation. For global-oriented enterprises, an excellent translation of the corporate profile can be a good way to attract the recognition of potential customers from the side, thus creating the desire to cooperate. However, many translation companies in the translation of corporate profiles, only limited to the language level of transformation, but ignore the effect of the external publicity can be done for the enterprise, excellent translation companies in the translation, not only to achieve language accuracy, but also to understand the concept of the enterprise.
Many translation companies in doing enterprise profile translation, basically just a little understanding of the company's specific information in addition to the translation task, such a translation mode in the translation process will seem particularly rigid, like a mechanical expression of meaning. Should first understand the cultural development of the country on the other side of the language, as well as the local common vocabulary and quotations, which can more intuitively show the enterprise's open-mindedness outside, but also make the two sides more cordial and natural.
As mentioned earlier, the purpose of the enterprise profile is to let the target group understand the enterprise initially and generate the idea of cooperation, so it is very important that the translation of the enterprise profile can make the audience understand. However, some translation companies tend to ignore this point and work more behind closed doors, and finally deliver a translation that looks very good, but the vocabulary and grammar used in it cannot be understood by the audience.
WetransTech feels that the translation of a corporate profile is not only for the company, but also for a country. The country will naturally pay special attention to the enterprise that can expand its business to the world, so when doing the translation of the enterprise profile, it must take into account various factors. The translation company should also understand the translation attitude of biting the words, making every cent count and deafening.

